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Launch

Pre-Launch Checklist Before Going Live

Reduce avoidable launch issues with a final readiness pass.

Step 5 - Pre-Launch6 min readBeginnerMay 5, 2026

Run critical user-path tests

  • Hero CTA click to destination.
  • Contact and lead form submission.
  • Pricing interaction and plan selection.
  • Footer links and legal pages.

Review mobile readiness

Most first-time traffic is mobile. Check readability, button spacing, and section order on smaller screens.

Fix mobile friction before launch campaigns begin.

Prepare handoff notes

Document known limitations and next improvements so your post-launch team can move quickly.

Good handoff notes prevent repeated troubleshooting.

Action checklist

  • Test all primary user paths manually.
  • Review top 3 pages on mobile and tablet.
  • Confirm legal and policy links are accessible.
  • Prepare launch day watchlist for metrics and issues.

Common mistakes

  • Checking only desktop before launch.
  • Ignoring footer/legal link validation.
  • Launching without ownership for immediate fixes.

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In this guide

  • Run critical user-path tests
  • Review mobile readiness
  • Prepare handoff notes

Related guides

LaunchMay 2, 2026

Launch Day Operations: What to Track

Track practical launch metrics and operational signals so you can fix problems quickly and keep momentum.

Step 6 - Launch Day7 min readBeginner+

Sophie Wells

Operations Lead

Read guide

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